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Peter J. Denning, Editor in ChiefThe digitally connected world has become a large, swirling sea of information stripped of context.

We help our readers make sense of it, find meaning in it, learn what to trust, and prepare for the future that may show up. "Ubiquity and Your Future

Peter J. Denning,
Editor-in-Chief

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LATEST ARTICLES

Communication Corner

How to write a corporate image brochure people will truly want to read

by Philip Yaffe

Most companies and organizations of any size produce and distribute glossy brochures to enhance their image. Most such publications are largely a waste because they are seldom read, even by employees and members of these companies and organizations. But it doesn't have to be that way. Here is an approach to help ensure that such image brochures are actually worth the time and money expended on them. ...


Communication Corner

Myths and realities of writing for the web

by Philip Yaffe

It is often said that the advent of the World Wide Web has changed everything, including how people read texts and therefore how writers should write texts. Don't believe it. Good texts written for the web are essentially the same as good texts written for print. ...



Interview

A conversation with Gürkan Solmaz: situation classification in the internet of things (IoT)

Interviewed by Bushra Anjum

In this interview, Ubiquity's senior editor Dr. Bushra Anjum chats with Dr. Gürkan Solmaz, a senior researcher at NEC Laboratories Europe, Germany, about his work focused on building new situation classification frameworks for smart cities (IoT). They then discuss the three major design aspects for such systems, namely, certainty, efficiency, and privacy.

...


department

How to excite reader interest

by Philip Yaffe

Unless under duress, such as a school assignment or work assignment, people will read only what they want to. However, many will read at least the first couple lines before saying yes or no. Here are five techniques that greatly increase the chances they will say yes. ...