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User experience research

Ubiquity, Volume 2006 Issue November | BY Andreas Pfeiffer 

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In 2005 and early 2006, Pfeiffer Consulting conducted an extensive research project collecting information about Macintosh and Windows operating systems. During the research interviews, which included users of both platforms, many Macintosh users stated that they found their computer �more fluid�, more productive, easier to use. They were, however, most often at a loss when they were asked to quantify their perceptions.

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